DDB Talks Episode One: Unexpected Works Unpacked

DDB Talks is our video series featuring the brightest minds, most interesting stories and tales of Unexpected Works from all around the world.

In our first episode, we’re unpacking just how Unexpected Works came to be today with Global Head of Marketing Lindsay Bennett joined by Global Chief Creative Officer Ari Weiss and DDB Paris Chief Creative Officer Kalchev. They discuss how the idea went from brief to ideation in a matter of weeks and the cross-region collaboration that went into bringing it to life.

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